KIROWEEN
To launch their nation-wide halloween themed coding competition, AWS wanted a social video that was saturated in the spirit of the spooky holiday. We devised a way to bring AI and traditional stop motion strategies together to create something that was completely custom fabricated, but also reduced overall production time to meet the necessarily tight deadlines.
The Kiro brand, like most others, required an eye for detail and specificity which goes against the chaotic nature of generative AI.
However by pairing our creative team, on-site editor, and a healthy mindset towards experimentation we were able to build a production system that honored all of our different constraints.
